Participation in CMI accredited workshops is one of the requirements for earning the Certified Club Manager designation. The CMI program is the education arm of the CMAA, which is responsible for the Certification Program adopted by CMAC. Each year there are CMI workshops available at our conferences.
As part of our commitment to offering timely and relevant Professional Development courses to our members, we host a number of events throughout the year which include sessions that help you become a more successful club manager by arming you with current information and cutting edge skills.
CMI Workshop: Crafting Your Club's Competitive Edge - Employer Value Proposition ** this is a virtual workshop
This comprehensive two-day (six-hour total) virtual workshop will equip club management teams with an understanding of the Employer Value Proposition (EVP) and its strategic importance in building strong recruitment and retention practices. The EVP articulates the distinct rewards of working at a club and the industry beyond basic compensation. When a club effectively communicates its EVP, it not only attracts the “right fit” candidates but also cultivates satisfied employees. These engaged teams, in turn, are the driving force behind delivering exceptional experiences that directly contribute to higher member satisfaction within the club's community. This workshop dives into the key concepts and strategies to craft a compelling EVP that resonates with current and future talent, to build a thriving and engaged workforce.
CMI Workshop: Applied Financial Leadership in Private Clubs ** this is a virtual workshop
This session provides participants with foundational financial skills to support effective decision-making within their Clubs. By the end of the session, participants will be able to interpret financial performance and position through an understanding of key financial statements such as the balance sheet, income statement, and cash flow statement. They will learn to identify the main business drivers influencing their Club’s financial outcomes and apply core financial concepts to build budgets, analyze variances, and project performance. Additionally, participants will be prepared to act as strategic business partners, offering financial leadership and support within their specific areas of oversight and responsibility.
CMI Workshop: Leading from Within – Mindful Emotional Resilience **this is a pre-conference in-person workshop
Join us on Saturday, November 1, 2025 form 9:00 am - 4:00 pm ET in Windsor, Ontario for an interactive workshop featuring guest speaker Laurie Martin, Life Interrupted Inc, that is designed to spark new awareness around the emotional side of leadership—offering a space to reflect, connect, and build meaningful skills in a supportive, uplifting environment.
Visit our Calendar of Events to stay up to date on the latest CMI Workshops.
